Tesco
Lead Right for Your Company’s Type
Book

Lead Right for Your Company’s Type

How to Connect Your Culture with Your Customer Promise

William E. Schneider
AMACOM, 2017

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Editorial Rating

8

Qualities

  • Analytical
  • Well Structured
  • Concrete Examples

Recommendation

An oil-drilling field boss hired a sensitivity consultant to work with his crew. The consultant asked the crew members to describe their feelings for each other. They were uncomfortable and silent. This was a misapplication of sensitivity training. How oil rig workers feel about each other isn’t as relevant as how they handle the drill. Many leaders mistakenly assume that the management techniques that are good for one business are beneficial to all businesses. Implementing the wrong approaches and policies can damage your firm. Consulting psychologist and scholar William E. Schneider provides valuable information on tailoring your policy and management approach to four different types of enterprises – “customized, best-in-class, enrichment,” and “predictable and dependable.” Knowing what will work requires an astute understanding of your business. Organizational leaders can make good use of Schneider’s insights, charts, diagrams and assessment resources.  

Take-Aways

  • Enterprises fall into four different types: “customized, best-in-class, enrichment,” and “predictable and dependable.”
  • Customized organizations design and deliver a product or service that meets a customer’s singular requirements.
  • Best-in-class firms create and sell a top-quality product or service.

About the Author

Consulting psychologist William E. Schneider, PhD, co-owns Corporate Development Group, a Colorado leadership and organizational development firm.

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    L. T. 5 years ago
    Makes great sense.
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    A. A. 6 years ago
    Makes one wonder who this writer is dreaming/ writing about because 99.9% companies do not fall in any of the four categories.