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Sales Growth
Book

Sales Growth

Five Proven Strategies from the World’s Sales Leaders

Wiley, 2016 подробнее...


Editorial Rating

9

Qualities

  • Innovative
  • Applicable

Recommendation

Sales leaders are ambitious, aggressive, goal-driven professionals. Their mission in life is to climb to the top of the mountain and to earn respect and a healthy paycheck. For these goals to become reality, meeting monthly quotas won’t suffice. Salespeople must develop dramatic sales growth in new areas. That’s why this terrific manual will come in so handy. In this completely updated second edition of McKinsey & Company’s 2012 book, consultants Thomas Baumgartner, Homayoun Hatami and Maria Valdivieso de Uster offer five proven strategies designed to spark sales growth and inspire sales leaders. getAbstract recommends this energized guidebook to sales executives, sales leaders and those who aspire to achieve dynamic sales.

Take-Aways

  • The sales function, which is the heart of any company, functions as an essential bridge to customers.
  • Follow five proven strategies to spark your company’s sales growth:
  • First, adopt a forward-thinking approach to seize sales opportunities before your competitors act.

About the Authors

Thomas Baumgartner is a senior partner in the Vienna office of McKinsey & Company. Homayoun Hatami is a senior partner in McKinsey’s Paris office and Maria Valdivieso de Uster is a director of knowledge in McKinsey’s Miami office.


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    J. D. 8 years ago
    Some very interesting concepts raised here, a good insight into the future of sales growth and how to motivate your staff.
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    B. Y. 8 years ago
    Great read, the summary presented lots of interesting information.