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Successful Employee Communications
Book

Successful Employee Communications

A Practitioner's Guide to Tools, Models and Best Practice for Internal Communication

Kogan Page, 2022 подробнее...


Editorial Rating

8

Qualities

  • Applicable
  • Well Structured
  • Concrete Examples

Recommendation

Lots of communication experts have great ideas, yet many fail to convince organizations to embrace their ideas. Learn how to build your influence and position yourself as a problem-solver as you support leaders in pursuing their vision and employees in navigating change. Seasoned communicators Sue Dewhurst and Liam FitzPatrick make a case for clarity, purpose and the employee voice, while offering strategies for communicators to help leaders build meaning and engagement amid uncertainty. Dewhurst and FitzPatrick feature illuminating case studies from organizations like Cisco, HSBC and Novo Nordisk.

Take-Aways

  • Communicators share meaning and build a sense of purpose.
  • Work with stakeholders to become an outcomes-focused problem-solver.
  • Build an understanding of your audience through listening and data analysis.

About the Authors

Sue Dewhurst spent 20 years working as a senior internal communicator before pivoting to coach and train global leaders in communications. Liam FitzPatrick is a partner at Donhead Consultants in London and the author of Internal Communications: A Manual for Practitioners. Dewhurst and FitzPatrick created Melcrum Black Belt, a leading professional development program for internal communicators.


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