Cambridge Business Association
The Data Driven Leader
Book

The Data Driven Leader

A Powerful Approach to Delivering Measurable Business Impact Through People Analytics

Jenny Dearborn and David Swanson
Wiley, 2017
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Editorial Rating

8

Qualities

  • Well Structured
  • Concrete Examples
  • Engaging

Recommendation

Jenny Dearborn – SAP’s chief learning officer and senior vice president – and co-author David Swanson – a former HR executive vice president for SAP SuccessFactors – present a sequel to Dearborn’s successful sales-oriented book, Data Driven. Here, the authors focus on implementing data analytics within HR. They continue the saga of the fictitious Anna as she takes on the role of chief HR officer at her parent company. Anna applies data analytics from an HR perspective to discover and solve corporate problems. She encounters challenges and shares insights, lists, graphics and key performance indicators. This convincing, efficient, well-told tale could change the mind of even the most fervent opponent about the value of data analytics for HR and at the corporate level. getAbstract recommends this accessible, entertaining and thought-provoking narrative to anyone working in HR, data analytics, corporate leadership or change management and to students seeking a greater understanding of data analytics.

Summary

Moving from Administration to Strategy

In 2012, the Harvard Business Review referred to data analytics as a “management revolution.” Whether you call it big data, data analytics, data science or business analytics, it’s a process that converts raw data into usable data. Organizations then apply this usable data – information – to determine the best course of action in a given situation.

Data analytics gives Human Resources a greater opportunity to influence company revenue and growth as it continues its shift from a caretaking, paperwork role to being a factor in business performance. CEOs should now recruit chief HR officers (CHRO) and other HR executives who have operational business experience, often from revenue-generating units. Companies are now calling on HR leaders to move beyond their traditional areas and to implement revenue-generating changes.

Foremost HR thought leader Josh Bersin believes HR data analytics is fundamental to making HR a revenue-generating business unit and to building HR’s understanding of the drivers...

About the Authors

Jenny Dearborn, the chief learning officer and senior vice president of SAP, also wrote Data Driven: How Performance Analytics Delivers Extraordinary Sales Results. David Swanson, a former HR executive vice president for SAP SuccessFactors, speaks on the impact of analytics on organizations.

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