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The Rise of the Health Care Bazaar
Article

The Rise of the Health Care Bazaar



Editorial Rating

9

Qualities

  • Controversial
  • Applicable
  • Engaging

Recommendation

Technology promises to erase consumer pain points, creating seamless, convenient, increasingly mobile customer experiences in nearly every industry. Legacy companies are facing an existential ultimatum: Offer your customers a convenient digital experience, or some upstart tech company will suck up your profits and, if you’re lucky, let you continue to provide the services. The US health care industry has held out for longer than most – current industry players have a lot of weight to throw around – but this special report from the Boston Consulting Group says they are on borrowed time.

Take-Aways

  • The concept of the “digital bazaar” could revolutionize the health care industry.
  • Patients resent the current health care business model.
  • Health care exchange companies are offering compelling, innovative B2C and B2B models.

About the Authors

Jon Kaplan and Natasha Taylor are professionals with the Boston Consulting Group. David W. Johnson is the CEO at 4sight Health, a hospital in Chicago.