University of Minnesota - UMN Executive Leadership Insights

Hermawan Kartajaya

8 Book

Marketing 5.0
Technology for Humanity
Hermawan Kartajaya et al.
Wiley, 2021
8 Book

Marketing 4.0
Moving from Traditional to Digital
Philip Kotler et al.
Wiley, 2016
8 Book

Marketing 3.0
From Products to Customers to the Human Spirit
Philip Kotler et al.
Wiley, 2010
8 Book

Attracting Investors
A Marketing Approach to Finding Funds for Your Business
Philip Kotler et al.
Wiley, 2004