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Hard Goals
Book

Hard Goals

The Secret to Getting from Where You Are to Where You Want to Be

Mark Murphy
McGraw-Hill, 2010

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Editorial Rating

7

Qualities

  • Innovative
  • Applicable

Recommendation

Are the goals you are struggling to achieve just too difficult? Probably not. Most likely, they’re too easy. Most people set mediocre, unimportant goals and don’t even pay attention to them, take them seriously or remember them. Leadership consultant Mark Murphy suggests a much different approach: Make your goals as difficult as possible, and set objectives that are absolutely essential to your continued well-being. Such ambitious goals actively engage you and focus your mind. getAbstract recommends Murphy’s well-researched, scientifically documented explanation of his strategy. He includes numerous real-life examples of how “HARD Goals” force people to focus their efforts. As James Boswell, the famous biographer, once said, “Depend upon it, sir, when a man knows he is to be hanged in a fortnight, it concentrates his mind wonderfully.” Murphy’s solution to the problem of focusing on your goals appears at the end of his four main chapters: “Get more examples and tools at hardgoals.com.”

Take-Aways

  • Many people fail to achieve the goals they set for themselves.
  • Often, their objectives are relatively easy goals that do not engage them or challenge them to work hard.
  • Instead, set “HARD Goals” that are “heartfelt, animated, required and difficult.”

About the Author

Mark Murphy is founder and CEO of Leadership IQ, a leadership-training firm. He also wrote Hundred Percenters.

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