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How I Built This
Book

How I Built This

The Unexpected Paths to Success from the World’s Most Inspiring Entrepreneurs

Guy Raz
Mariner Books, 2020

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Editorial Rating

9

Qualities

  • Applicable
  • Engaging
  • Inspiring

Recommendation

Starting your own business is tough. The road to success is rocky. A lot can – and will – go wrong as you generate, develop and fine-tune your initial idea, get people to believe in it, secure funding, and learn to build and sustain your company. And yet, as hard as it is, many people have already traveled this road. Based on interviews conducted for his popular NPR podcast How I Built This, journalist Guy Raz dives into the stories of successful entrepreneurs to show you how to navigate and overcome the challenges of starting your own business.

Take-Aways

  • A great entrepreneurial idea builds on personal passion and solves real problems.
  • What’s dangerous isn’t necessarily scary, and vice versa.
  • You need solid research mixed with creativity and vision.

About the Author

Guy Raz is a journalist, correspondent, radio host, and creator and co-creator of several podcasts, including How I Built This, TED Radio Hour and Wow in the World. 

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