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Little Green Book of Getting Your Way
Book

Little Green Book of Getting Your Way

How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others

Prentice Hall, 2007 更多详情

自动生成的音频
自动生成的音频

Editorial Rating

6

Qualities

  • Comprehensive
  • Well Structured
  • Engaging

Recommendation

Jeffrey Gitomer has written numerous “Little” books on sales and motivational techniques, all titled with signature colors. These books provide straightforward encouragement in a jovial tone. Gitomer offers you information and confidence; he’s not so interested in depth. His mission is to teach the uninformed, the unskilled, the shy and the wary how to be persuasive for their own profit. He opens the door into public speaking and presentations, and tries to imbue his readers with self-assurance by being visually jazzy, super accessible and totally elementary to read. His weapons of choice include full-page big-type quotations (often of his own aphorisms), emphatic repetition of basic advice, plenty of capital letters and pages of informative check-off lists. getAbstract invites novice salespeople (in particular) as well as new speakers and presenters to find a cheerleader here, waving his green pom-poms and yelling catchy advice to help you muster your personal power in public.

Take-Aways

  • To be persuasive, you must be confident and persistent.
  • You must also be patient, optimistic and positive.
  • To persuade someone else, first you must convince yourself of the strong value of your goals.

About the Author

Jeffrey Gitomer is a best-selling author, columnist, sales trainer and business coach. His other books include the Little Gold Book of Yes! Attitude, the Little Black Book of Connections and The Sales Bible.


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