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Podcasting Marketing Strategy
A Complete Guide to Creating, Publishing and Monetizing a Successful Podcast
Recommendation
Podcasting can help brands engage younger and more affluent audiences, yet content creators often fail to take advantage of this promising medium. Here, digital marketing specialists Daniel Rowles and Ciaran Rogers help you overcome any perceived barriers preventing you from sharing your message. They offer tips on how to stand out amid the onslaught of new content people encounter online and offer definitive information to help you bridge technical knowledge gaps. Rowles and Rogers provide a practical and comprehensive resource for podcasting to trigger business results from your own home.
Summary
About the Authors
Daniel Rowles is CEO of Target Internet, a provider of digital marketing training and resources, and host of the Digital Marketing Podcast. Ciaran Rogers is Target Internet’s marketing director and a co-host and producer of the Digital Marketing Podcast.
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