Sales Manager Survival Guide

Front-Line Sales Managers

Salespeople need experienced front-line sales managers who can clear obstacles from their path and efficiently direct their sales efforts. David A. Brock’s solid sales manager’s guidebook teaches new sales managers how to get the results they need by running their teams more effectively. He also provides a rundown of the best sales management practices.

As Brock emphasizes, front-line sales managers are vital to their companies’ success, as indicated by the designation “front-line.” These managers translate their companies’ sales strategies and programs into the essential day-to-day activities of their teams of salespeople.