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Startup Playbook
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Startup Playbook

Sam Altman
Sam Altman, 2015
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Recommendation

In this beginner’s guide to start-ups, Sam Altman of start-up accelerator Y Combinator presents a frank account of what to expect when you launch a new business. He reveals common mistakes that founders make, such as not having a viable idea or trying to sell a product that customers don’t love. He also describes the skills and personality traits a founder must have to drive a start-up to success and explains how to avoid becoming demoralized in the process. getAbstract recommends this playbook to anyone who would like a realistic view of how start-ups work.

Take-Aways

  • Launching a start-up is hard work, and few start-ups survive.
  • Don’t begin until you have an original idea.
  • You need a product that customers love and tell others about.

About the Author

Sam Altman is an entrepreneur, programmer, blogger, venture capitalist and the president of Y Combinator, a successful US start-up.

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