Tesco
Super Service
Book

Super Service

Seven Keys to Delivering Great Customer Service

Val Gee and Jeff Gee
McGraw-Hill, 1999

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Editorial Rating

7

Qualities

  • Innovative

Recommendation

Val and Jeff Gee bring their extensive experience in employee training to a simple, yet effective book version of the training sessions they designed for top corporations. They offer seven critical ideas - keys - to providing outstanding customer service. Each one builds upon the premise and actions of the previous one, making these lessons sensible, precise, and natural to put into practice. The book illustrates each key with anecdotes, case histories, boxed lists, cartoons, and exercises. This creates an interactive learning experience. Nicely written in an upbeat, conversational style, it does not talk down to the reader or take the tone of a cold, authoritarian "employee manual." Neither is it condescending by being overly simplified in thought or tone. getAbstract.com recommends this book to anyone whose position involves serving customers, or supervising those who do.

Take-Aways

  • The benefits to delivering great customer service include good business and the service provider’s personal and professional improvement.
  • Sixty-eight percent of customers who quit patronizing a business are lost because of only one thing: bad service.
  • The first key to delivering super service is to have "the right attitude" and maintain a positive frame of mind.

About the Authors

Val Gee is an instructional designer and a regular contributor to Training magazine. Jeff Gee is a motivational speaker and trainer with more than twenty years experience. The Gees founded and run McNeil and Johnson, a training company that has trained more than 50,000 people since 1986. Clients include Motorola, 3-COM, Siemens, and Hewitt Associates.

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