R. James Breiding
Swiss Made
The Untold Story Behind Switzerland's Success
Profile Books, 2012
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This is the story of Switzerland, the little country with a big history of achievement.
Recommendation
The miracle and mystery of Switzerland is its continued success and prosperity over the past several centuries. This small, mountainous nation is internationally influential in the development of several industries, controls a disproportionate percentage of worldwide commodities trading and has a wealth management sector that generated 50 billion Swiss francs ($54 billion) in revenue within seven years. Its open-minded citizens enjoy a strong voice in government and a high standard of living. Economic historian R. James Breiding sets out to explain why Switzerland has been so successful. His analysis has not produced a casual read: This is an in-depth textbook that traces 14 Swiss industries from the Middle Ages to the present day. getAbstract believes that entrepreneurs, economists, history buffs and business leaders will enjoy this history of the achievements that make Switzerland unique, especially if they study it while – in a scholarly way, of course – sipping a Nespresso and carefully analyzing a box of Swiss chocolates.
Summary
About the Author
R. James Breiding, founder of Naissance Capital, co-wrote The Swiss Economic Wonder. He contributed articles about Switzerland to The Economist for several years.
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