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The Sure Thing
Article

The Sure Thing

How Entrepreneurs Really Succeed


自动生成的音频
自动生成的音频

Editorial Rating

8

Qualities

  • Innovative
  • Eye Opening
  • Concrete Examples

Recommendation

The quintessential stereotype of an entrepreneur is of a person who takes big risks with big money. Best-selling author Malcolm Gladwell provides evidence to dispel the popular myth that all successful entrepreneurs are gamblers. He presents numerous case studies of business people who carefully analyzed all the available data before seizing an opportunity others had overlooked. getAbstract recommends this analysis to would-be entrepreneurs who consider themselves too risk-averse to succeed. Once you see how much happier entrepreneurs are than other workers, you may feel compelled to join them.

Take-Aways

  • Most entrepreneurs who take risks fail at business.
  • Successful entrepreneurs are temperamentally unsuited to living with risky decisions.
  • Self-employed people enjoy their work and don’t want to risk their happiness for the chance of more money.

About the Author

Malcolm Gladwell is a Canadian journalist, speaker, podcast host and New Yorker writer. He wrote the bestsellers The Tipping Point, David and Goliath, and Outliers.


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