John Battelle
A Total Rethink of How Work Should Work
NewCo Shift, 2017
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The gig economy has been transforming blue-collar work for some time; now it’s white-collar workers’ turn.
Recommendation
Today, with a just few taps on your smartphone, an Uber driver arrives to whisk you off wherever you’d like to go. Need help assembling that Ikea furniture? Hire someone on TaskRabbit. Feel like having curry for dinner? Postmates will deliver Indian food straight to your door. And now, more and more online platforms are connecting skilled workers with big companies for short-term contracts. Tech journalist and entrepreneur John Battelle interviews Work Market CEO Stephen DeWitt about a new labor model that may revolutionize how millions work globally. While DeWitt’s predictions can get a bit grandiose, getAbstract recommends businesspeople look beyond the buzzwords to find his unique vision.
Summary
About the Author
John Battelle is a journalist and entrepreneur who founded Wired, NewCo Shift, and other media properties.
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