Good for Business
The Rise of the Conscious Corporation
Reproduced with permission of Palgrave Macmillan
ISBN: 9780230103450
Pages: 256
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Recommendation
“The public has lost patience with corporations that treat people badly, damage the environment without concern or consequence, and line the pockets of their senior executives while taxpayers are losing their jobs and homes.” So say authors Andrew Benett, Cavas Gobhai, Ann O’Reilly and Greg Welch. People are demanding that companies contribute to the global good. Firms that refuse will suffer damage to their reputations and, ultimately, their bottom lines. getAbstract recommends this idealistic book to those who would bring about the “rise of the conscious corporation” – or, at least, to those who would like to head in that direction.
Take-Aways
About the Authors
Andrew Benett, Cavas Gohbai, Ann O’Reilly and Greg Welch also wrote The Future of Men, Buzz and Next: Trends for the Near Future.
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