Where the Money Is
Book

Where the Money Is

How to Spot Key Trends to Make Investment Profits

Robert J. Froehlich
Wiley, 2001
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Editorial Rating

8

Qualities

  • Innovative
  • Applicable

Recommendation

Robert J. Froehlich has written an informative and highly readable guide to understanding the emerging global economy. Never dry, dull or dense, his book focuses on the factors that combine to create both major and minor global economic trends. If you understand these trends, he maintains, you can make wise investment choices now and in the future. At the end of the book, Froehlich includes a glossary of terms, though - unlike many investment books - you don’t find yourself lost in a sea of insider jargon while reading. He writes delightfully, easily shows you how global trends connect and conversationally explains what this means to you professionally and personally. getabstract recommends this book to all readers, since no matter your area of expertise or interest, if you live on this planet your economic well-being is affected by globalization.

Summary

The Butterfly Effect

You’ve probably heard of the butterfly effect, a theory that states that the simple movement of a butterfly’s wings in the Amazon could change the wind current in South America, which could alter cloud formations in the Pacific Ocean, which would cause it to snow in Russia. In other words, seemingly small events in one place can have major repercussions somewhere else. Today’s stock markets have been driven by global trends that can best be explained by the butterfly effect. This teaches two important lessons:

  1. The entire world is connected.
  2. Something that on the surface may appear insignificant (the flapping of a butterfly’s wings) can set off a chain reaction that produces dramatic results.

The butterfly effect accounts for global trends that ultimately affect every aspect of life. Regarding the markets, the butterfly effect means every market anywhere is somehow connected. This globalization has turned previous isolated problems (and opportunities) into everyone’s problems. There is nowhere to hide. Because markets are connected, even an apparently minor, isolated event, such as Thailand devaluing ...

About the Author

Dr. Robert J. Froehlich  , vice chairman and chief investment strategist of Scudder Investments, is a member of the firm’s Global Investment Policy Committee. He often appears on CNBC’s Squawk Box, CNNfn and Fox News. His analyses and opinions are seen in The Wall Street Journal, The New York Times and Barron’s , among others. He was an undergraduate at the University of Dayton, where he is on the Board of Trustees Investment Committee, and earned his Ph.D. from California Western University. He lives in Chicago, Illinois.

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