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Winning the Race for Women in Digital

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Winning the Race for Women in Digital

Boston Consulting Group,

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Recruiting, retaining and advancing more women confers an edge in the fierce competition for digital talent.

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8

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Technology’s growing reach means that “all companies will soon be tech companies,” says this Boston Consulting Group report. To find enough digital talent, firms must do a better job of attracting and retaining qualified women. This pithy article is a starting checklist for anyone concerned with recruitment or tech.

Summary

Despite the competition for digital talent, many firms are neglecting an important candidate pool: qualified women. Women hold 36% of science, tech, engineering and math (STEM) degrees, yet they represent just 25% of STEM professionals. Gender balance improves a firm’s innovation and resilience and strengthens engagement among female employees. Yet many women who take a STEM position leave. Gender disparity at any phase of the employment lifecycle – recruitment, retention, advancement and leadership selection – affects the other phases. Executives must improve all four phases while viewing their diversity effort as a “long journey” beginning with ...

About the Authors

Frances Brooks Taplett, Matt Krentz, Miki Tsusaka and Bernd Ziegler work for the Boston Consulting Group.

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