getAbstract Marketing

Howard Kunreuther

书籍

Howard Kunreuther 以及 Robert Meyer

鸵鸟悖论

我们为何缺乏灾难防范意识
Book

Howard Kunreuther and Robert Meyer

The Ostrich Paradox

Why We Underprepare for Disasters
Book

Howard Kunreuther and Michael Useem

Learning from Catastrophes

Strategies for Reaction and Response