University of Minnesota - UMN Executive Leadership Insights

John Winsor

6 Book

Flipped
How Bottom-Up Co-Creation is Replacing Top-Down Innovation
John Winsor
AGATE Publishing, 2010
8 Book

Baked In
Creating Products and Businesses That Market Themselves
Alex Bogusky and John Winsor
AGATE Publishing, 2009
8 Book

Beyond the Brand
Why Engaging the Right Customers is Essential to Winning in Business
John Winsor
Kaplan Publishing, 2004