University of Minnesota - UMN Executive Leadership Insights
在此： 销售与市场营销

Consumer Behavior

If you could see into your customers' thoughts, how much more could you sell? Learn how you can motivate today's shoppers.

知识锦囊

8 书籍

消费者的脆弱性
Maria Piacentini 等等
Routledge, 2019
8 书籍

也谈消费
性别、进化与消费者行为
格里高利·米勒
Viking, 2009

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