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Marcia Layton Turner
How the Innovative Pizza Giant Used Technology to Deliver a Customer Experience Revolution (The Business Storybook Series)
Isaac Mizrahi
America’s Business Growth Engine
David Meerman Scott and Richard Jurek
The Selling of the Apollo Lunar Program
Darren Rovell
How Gatorade Turned the Science of Sweat Into a Cultural Phenomenon
Susan Berfield
Joseph A. Michelli
5 Principles for Turning Ordinary Into Extraordinary
Elizabeth Segran
These brands jumped on Snapchat early and have reaped the benefits. They spill their secrets here.
大卫·米尔曼·斯科特 以及 理查德·朱里克
营销阿波罗登月计划
Brad Stone
Jeff Bezos and the Invention of a Global Empire
Dave Carroll
The Power of One Voice in the Age of Social Media
Jack Trout
Lessons Learned the Hard Way
Stephanie Capparell
The Inspirational Story of Breaking the Color Barrier in American Business
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