University of Minnesota - UMN Executive Leadership Insights

Erik Peterson

9 Book

The Expansion Sale
Four Must-Win Conversations to Keep and Grow Your Customers
Timothy Riesterer and Erik Peterson
McGraw-Hill, 2020
7 Book

Conversations That Win the Complex Sale
Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals
Erik Peterson and Timothy Riesterer
McGraw-Hill, 2011