Hacking Growth
How Today’s Fastest-Growing Companies Drive Breakout Success
Recommendation
Businesses today can have fast-paced success, before growth suddenly grinds to a halt. Sean Ellis and Morgan Brown say that the secret to sustainable expansion lies in the adoption of a “growth hacking” philosophy. Learn how to create strong growth teams that create products customers love – and how to do so quickly. Whether you lead a start-up testing a new product idea or an established retail company, Hacking Growth offers concrete solutions aimed at helping you develop a strong growth strategy. For Brown and Ellis, the key to constant growth is bold, continuous experimentation.
Summary
About the Authors
Morgan Brown is Facebook’s growth product manager, with 15 years’ experience in start-up marketing. Sean Ellis is GrowthHackers.com’s CEO and founder.
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